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Editorial Policy

How We Review

How we research, score and update our reviews of sportsbooks and casinos in United Kingdom.

Our Mission

At iGambling, our mission is to give United Kingdom players reliable, clearly sourced information about where they play. Our ratings are based on the research described on this page, not on advertising spend. All operators we review for United Kingdom are licensed by UK Gambling Commission.

Our Review Process

Every review follows the same four steps, so operators are compared on the same kind of evidence.

01

Licence & Terms Research

We start with the operator's licence: we check it against the regulator's public register for the market and record the licensee, the licence number and the date we checked. We then read the operator's published terms, bonus rules and responsible-gambling tools. Our reviews are desk research: we do not open funded accounts or deposit money to test operators.

02

Site & Product Checks

We go through the operator's website and app-store listings to record what it offers in the market: sports and betting markets, casino games, payment methods with their stated limits and processing times, and the support channels available. Where a review relies on the operator's own published figures, it says so.

03

Scoring

Each operator is scored on the five categories below with the same rubric, based on what the research found. A score reflects the published terms and features at the time of the check; it is not a guarantee of any individual experience.

04

Updates

Licences, offers and terms change. We update a review when we learn of a change, from a regulator's register, an operator's revised terms or a reader's report, and every licence shown on a review carries the date it was last checked.

Rating Categories

We rate every operator on five categories, using the information gathered in the steps above.

Bonus & Promotions

Bonus value, wagering requirements, time limits and other conditions as stated in the operator's published terms, and how clearly those terms are presented.

Betting Markets / Game Selection

The range of sports and betting markets, casino games and live dealer tables the operator lists for the market.

Mobile Experience

Whether iOS and Android apps are offered, what their app-store listings show, and how the mobile site presents the main features.

Customer Support

Which support channels are offered (live chat, email, phone), their stated hours, and the help resources the operator publishes.

Payments

The payment methods offered and their stated deposit and withdrawal limits, fees and processing times, as published by the operator.

Our Rating Scale

We use a 0–10 scale to rate every operator. Here's what each tier means.

9.5 – 10Excellent

Best-in-class. Top-tier experience across all categories.

8.0 – 9.4Very Good

Outstanding operator with minor areas for improvement.

6.0 – 7.9Good

Solid option with a good overall experience.

4.0 – 5.9Below Average

Significant drawbacks. Proceed with caution.

0.0 – 3.9Poor

Major issues. We do not recommend this operator.

Independence & Transparency

**We use affiliate links** — when you sign up through our links, we may earn a commission at no extra cost to you. This is how we fund our operations and keep our content free.

However, **our ratings are never influenced by affiliate partnerships**. An operator cannot pay for a higher score or better placement. Our editorial team makes all rating decisions independently based on the criteria outlined above.

Reviews are researched and written by the iGambling editorial team. We do not accept sponsored reviews, and any commercial relationship is disclosed to our readers.

Meet Our Team

Reviews are written by the iGambling editorial team. For United Kingdom, each review is checked against the requirements of the local regulator and the list of operators licensed there.

Learn more about us

Contact Us

If you believe a review needs updating, have found inaccurate information, or want to suggest an operator for review, we'd love to hear from you.

Get in touch
iGambling

Your trusted source for comparing betting odds and finding the best value across top-rated sportsbooks and casinos.

Licensed Operators Only

Every outbound link on this site goes exclusively to gambling operators holding a valid licence from the UK Gambling Commission to operate in United Kingdom. We do not link to, promote or advertise operators that are not licensed in United Kingdom.

Registered entity: Adweb AB (Sweden) · Company registration number: 556652-1265

Our License

Adweb AB operates in compliance with applicable laws and regulations of the United Kingdom and promotes only gaming operators that are licensed and regulated by the UK Gambling Commission (UKGC).

18+ only. Gamble responsibly. Gambling can be harmful. Need support? Call the National Gambling Helpline on 0808 8020 133 or visit GambleAware.org.

18+UK Gambling Commission
GamCare - National Gambling HelplineGambleAwareGAMSTOPUK Gambling Commission18+
Legal Information & Affiliate Disclosure

Information & Guidance

This website is for informational and entertainment purposes only. We provide odds comparisons, reviews, and betting guides to help you make informed decisions.

We do not operate any gambling sites. All gambling activities are subject to local laws and regulations. Users must be of legal gambling age (18+). Always verify the legal status of gambling in your area before participating.

Affiliate Disclosure

This site contains affiliate links. When you click on these links and sign up or make a purchase, we may receive a commission at no additional cost to you.

This helps us maintain our free service and provide comprehensive, unbiased comparisons. We only recommend operators that meet our strict quality and safety standards. Our reviews and rankings are based on our independent analysis and are not influenced by affiliate partnerships.

Our Commitment

We are committed to transparency and helping you make informed betting decisions. Our team reviews every operator featured on our site against its licence and published terms.

All information is regularly updated to ensure accuracy. We encourage you to read the terms and conditions of each operator before signing up. If you have any questions or concerns, please contact our support team.

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